3 Reasons Not To Hire A Marketing Agency

Are you considering hiring a marketing agency to do the marketing side of things for you? If so, then you may want to consider this option. Most of the work that they can do for you are things that you can do for yourself. Plus, the fees that they charge to come up with campaigns for you are outrageous.

You don’t need to hire an agency. Your success in business depends on 2 things: a good list, and a good offer. I’m confident that you already have the offer, but the list is something that you don’t know how to get. Heck, some marketing agencies don’t even know how to get the list for you.

So why shouldn’t you hire a marketing agency? Well, I’ve put together some of my top reasons why you shouldn’t use a marketing agency. Here’s reason number 1:

1) They cost too much

For what they charge you, you could probably run a few display ads in your local newspaper – along with a direct mail campaign. And I’m willing to bet that you don’t have the money to fork over just to try out a new “marketing secret”. Your funds are probably tight, and needs to be used on something that is proven and guaranteed to work.

If you don’t have the thousands of dollars to hiring a marketing agency, I suggest you don’t do it. Here’s another reason why you shouldn’t hire a marketing agency:

2) The work is easy

Everything that they will do for you, you can do for yourself. And eventually you will have to start doing things on your own because once the contract is up with you and marketing agency, you will have to go back and start marketing on your again. This probably makes you want to vomit, but it’s just the truth of the matter.

Here’s the last reason why you shouldn’t hire an agency

3) You could find a good course on marketing

Instead of spending thousands on a marketing agency, you should know that there are “small business marketing products” out there that will help you to market your business. And these products cost considerably lower than what it would cost you to hire a marketing firm.

All you need to know about is something called “direct response marketing”. Marketing agencies specialize in brand advertising, instead of delivering you results right away – so you have to keep this in mind. Brand advertising will always take a longer time to work than direct response advertising, so give brand advertising the boot, and stick with direct response.

With all of these options considered, this is why I don’t consider you using a marketing agency when you can do the marketing yourself. Believe in yourself as a business owner and start bringing new customers into your place of business. You can do it without betting the farm on a marketing agency. 2+2 just doesn’t equal 4 when you hire an agency – so keep that in mind.

Good luck with using these tips to have the kind of marketing success you crave.